O2 Corona Sunset

Custom-built inland beach setup for Corona Sunsets Festival event
Branded beach installation with palm trees and sand for Corona activation
Wide view of 8000 sq ft inland beach built for Corona music festival
Corona Sunsets Festival-goers enjoying the beach build and event experience
Custom-built inland beach setup for Corona Sunsets Festival event
Branded beach installation with palm trees and sand for Corona activation
Wide view of 8000 sq ft inland beach built for Corona music festival
Corona Sunsets Festival-goers enjoying the beach build and event experience
O2 Corona Sunset

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Corona Sunsets Inland Beach Build

Design and construction of an 8,000 sq ft inland beach for Corona Beer’s Sunsets Music Festival and guerrilla marketing activation. This immersive brand environment recreated a coastal vibe in a non-coastal location, combining custom landscaping, sand installation, and experiential build elements to support live music, product engagement, and brand storytelling. Delivered as part of Corona’s lifestyle-focused event and marketing strategy.

  • Location

    London

  • Client

    Corona

  • Year

    2015

  • Duration

    9 Days

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